Under the theme "Life in the Heart of Makkah" Masar Destination Participates in Cityscape Global 2025

Logo of Umm Al Qura for Development and Construction Company

Umm Al Qura for Development and Construction Company, the owner, developer, and operator of the Masar destination, announced the participation of Masar as the "Holistic Destination Partner" in the third edition of Cityscape Global 2025, which will be held from November 17 to 20 at the Riyadh International Convention and Exhibition Center in Malham. The event will take place under the theme "The Future of Urban Living". This year’s participation builds on the company’s success in the previous two editions of the exhibition.

The company's participation, under the theme "Life in the Heart of Makkah", reflects its ambitious vision to develop an integrated urban destination that enhances investment appeal and creates new avenues for growth. The company’s pavilion in the event will showcase the key components of the Masar destination and its promising investment opportunities.

In addition, the pavilion will feature a display of its flagship projects, which embody its commitment to elevating the quality of life for Makkah's residents and visitors, while adhering to the highest standards of sustainability.

Cityscape Global is recognized as the leading platform that connects the Saudi real estate market with the world, offering a unique opportunity to showcase major projects to investors from over 40 countries.