SRMG inks two contracts worth SAR 160 mln to expand global services

26/12/2016 Argaam

Saudi Research and Marketing Group (SRMG) said it has signed two agreements through its subsidiary Taoq Public Relations with an international advertising and company to offer services across Europe, Middle East & Africa (EMEA).

The first deal, valued at SAR 85 million annually, will be valid for five years, SRMG said in a statement to Tadawul. SRMG added that it expects the financial impact of this deal to show in Q4-2016.

The new agreement reflects SRMG’s broad experience and strong foothold locally and overseas, the statement added.

Taoq also signed a second five-year contract valued at SAR 75 million annually with an unnamed global trading company to offer its services in Asia and the Americas.

Taoq provides and develops integrated services, quality media and marketing services and also conducts specialized media studies and research.


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