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Ahmed AlSultan, CEO of Alsaif Stores for Development and Investment Co. (Alsaif Gallery)
Alsaif Stores for Development and Investment Co.’s (Alsaif Gallery) CEO Ahmed AlSultan expects the positive momentum in the company's performance to continue during Q4 2025, driven by the launch of new products, multiple seasonal factors, and events aimed at enhancing customer experience and meeting their expectations.
In an interview with Argaam, he stated that the company will focus in the coming period on leveraging these opportunities by enhancing customer experience, expanding digital channels, as well as maintaining margin and operational control.
Commenting on the third quarter performance, he pointed out that the increase in profits was an extension of the growth achieved in the first half of the year, confirming that the company’s performance throughout 2025 reflected sustainable growth.
He added that net profit growth continued strongly throughout the year, with a 38% year-on-year (YoY) increase during H1 2025, followed by a 42% YoY rise by the end of the first nine months, despite a decline in revenues.
These results were the outcome of Alsaif Gallery’s strategy, which focused on three main pillars to boost revenue and improve profitability, he noted.
The first pillar focused on enhancing the customer experience both in stores and online, leading to an 8.8% YoY increase in overall sales and a 43.7% rise in online sales driven by stronger product demand.
The second pillar focused on enhancing operational efficiency and profit margins, resulting in an annual rise in gross profit.
AlSultan emphasized that the company witnessed an improvement in profit margins, with a 69% increase in net profit quarter-on-quarter, despite an increase in selling and administrative expenses, which contributed to improved operational efficiency.
He further indicated that the third pillar involved focusing on higher-margin products and private labels.
AlSultan pointed out that the number of branches reached 73 by the end of Q3 2025, an increase of two YoY, confirming that the company aims for “measured and balanced expansion” within the Kingdom and the Gulf region.
Regarding demand in Q3 2025, he stated that the company saw an annual improvement in demand for daily-use categories, in line with market trends, as consumers prioritized reliable value, which was evident by growth in sales of private and exclusive labels.
He added that demand at branches was strong, reflecting consumers’ preference for shopping in stores after the enhancement of customer experience, despite continued growth in digital sales.
According to data available with Argaam, Alsaif Gallery’s net profit rose to SAR 49.6 million by the end of the first nine months of 2025, a 42% increase, compared to SAR 35 million during the same period in 2024. Q3 profit reached SAR 12.9 million.
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