Al Rashid sees strong H1 demand, overseas sales up 30%: CEO

Production improved in H1 2025 with utilization reaching 80% of capacity, he told Argaam.

Profit growth was driven by higher revenues due to efficiency gains from plant upgrades, new production lines, and product launches that boosted sales volumes.

Al-Humaid said sales were led by the Central and Western regions, with the regions reporting stronger year-on-year (YoY) growth, adding that expansion in the GCC and North African markets lifted exports by nearly 30%.

Speaking about the International Factory for Jewel Boxes in Qassim, he said infrastructure was upgraded and production halls reorganized to enter new packaging segments, with financial impact expected from H2 2026.

The CEO said Al Rashid Industrial is focused on boosting efficiency and cutting costs in H2 2025, while pursuing sustainable growth opportunities. He added that the continued government support for the industrial sector, particularly on expat labor fees, will have a significant impact.

The company’s profit rose 23% to SAR 21.5 million in H1 2025, compared to SAR 17.5 million a year earlier, according to Argaam’s data.