Better operations boost 2025 earnings: Alsaif Gallery CEO

Ahmed AlSultan, CEO of Alsaif Gallery

AlSaif Stores for Development and Investment Co.’s (Alsaif Gallery) CEO Ahmed AlSultan said the rise in net profit during 2025 reflects a clear improvement in earnings quality, driven by core operations rather than one-off gains.

This highlights the company’s success in enhancing efficiency and strengthening sustainable profitability, he added in an interview with Argaam.

Sales volumes jumped 28% in the fourth quarter, which, along with better sales mix, supported the full-year results. AlSultan believes this to be an indication of sustained operating momentum heading into 2026.

Operating margins improved significantly in Q4 2025 compared to the rest of the year, supported by efficient promotional management and supply chain optimization, further boosting the financial performance.

Alsaif Gallery holds a positive view on 2025 results, particularly in the absence of non-recurring gains as recorded in 2024, AlSultan said, adding that this reflects the resilience of its business model and its ability to generate sustainable growth.

Cost control initiatives and enhanced efficiency directly supported margins, with a focus on improving supply chain management and promotional strategies.

Despite challenges in consumer spending, the company concentrated on enhancing customer experience and delivering value for money, alongside more efficient management of operating expenses and promotions, supporting profitability levels throughout the year.

The CEO explained that the year’s growth resulted from a balanced mix of higher sales volumes and an improvement in average selling prices, in addition to a focus on higher-margin product categories.

Regarding digital channels, AlSultan said e-commerce maintained strong performance in 2025, posting a 37% growth and increasing its contribution to total sales compared to previous periods.

He added that digital channels represent a key growth driver within the company’s omnichannel model.

On 2026 priorities, AlSultan stated that the company will focus on enhancing operational efficiency, strengthening digital channels, and selectively expanding into higher-return categories to support sustainable growth over the medium and long term.

According to Argaam data, Alsaif Gallery reported a 55% increase in net profit to SAR 58 million by the end of 2025, compared with SAR 37.54 million in 2024. Q4 profit reached SAR 8.5 million.